What do guests look for when booking their vacation rental? Knowing the answer allows rental owners to market to their target audience.
Vacation rentals are a type of short-term rental properties which have the added benefit of acting as your second home.
With summer coming to a close, travelers begin planning last minute vacations. Summer rentals wrap up for the season, fall rentals gain popularity. Labor Day, Thanksgiving, and Halloween draw autumn travelers to find accommodations. Rental owners who experience the autumn season can use this in their favor.
From hammocks in the islands to multi-story mansions, every rental has unique marketing opportunities.
It is important to create a website that gets guests to book your property. Here are the first steps to start a vacation rental website.
Personalized and intentional design choices develop your brand. Other website features also give renters an idea of your business.
Crafting an accurate property description is the first step when marketing your property.
Renters searching for a property look for specific details. Such as the property’s location, price, amenities, and more.
If you have two homes, rent one for the weekend while you live in the other. Or, rent your home when you travel. This is a way to make money while taking a break from your full-time property.
According to a study by FlipKey, “Travelers are 83% more likely to inquire about property listings that contain over 20 photos.”
The holiday season is a great time of year for vacation rental owners to list their properties.
For 9 in 10 consumers, an online review is equally as important as a personal recommendation.
If guests can find a vacation rental that is pet-friendly, they can enjoy a relaxing vacation while keeping an eye on their pet.
Whether you’re just starting or you’ve been renting homes for years, it’s important to adapt to the current market.